VETRA plugs directly into the software you already use. When a lead converts in VETRA, the invoice flows to QuickBooks automatically. When a job closes in ShopMonkey or Tekmetric, the customer record stays in sync. No double entry, no copy-paste between systems. We're building native integrations with the five most-used platforms in independent auto repair so your front desk and back office finally talk to each other.

Approve quotes, check leads, message customers, and track sales rep activity from anywhere. The mobile app gives shop owners a real-time pulse on the bay floor without sitting in front of a computer. For our sales rep network, it's a turn-by-turn route planner with one-tap close logging. Push notifications for new leads, missed calls, and pending approvals mean nothing slips through the cracks.

For shops with custom tools, internal dashboards, or unusual workflows, VETRA exposes a full REST API plus webhook subscriptions for every event: new lead, quote sent, appointment booked, customer chatted. Build whatever automation your shop needs without waiting for us to ship it. Documentation, sandbox keys, and example integrations included at launch.

Generate the exact reports your bookkeeper or CPA needs without manual spreadsheet work. Revenue by service category, hardware financing amortization schedule, sales tax collected by jurisdiction, technician productivity by week — all exportable to CSV, PDF, or pushed directly into your accounting software. Built with feedback from shops whose first request was "can I get this in QuickBooks format?"

Most auto shops in the Southeast lose 15–30% of calls because they can't handle Spanish-speaking customers on the first try. VETRA's bilingual voice AI detects the caller's language automatically and switches between English and Spanish mid-conversation if needed. Book appointments, answer pricing questions, capture lead info — all in either language. Built specifically for shops in markets with significant Hispanic populations who are tired of "let me grab someone who speaks Spanish... they're not here."

Right now, when a customer finds your shop on Yelp or Google Business Profile, the best they can do is read reviews and maybe click "call." VETRA changes that. We pull your Yelp and GBP pages into the VETRA lead capture flow so customers can request quotes, see availability, and book appointments directly from those pages — even when your shop is closed. You stop losing leads to whoever picks up the phone first.

Reward customers for coming back — without the awkward "would you like to join our loyalty program?" pitch at checkout. VETRA automatically enrolls every customer, tracks visits and spend, and triggers retention rewards (free oil change after 4 visits, $25 off after $1,000 spent, birthday discount). Customers see their points balance in receipts and SMS confirmations. Built to drive repeat visits without your front desk having to remember to upsell.

For shop owners with multiple locations, VETRA consolidates every shop into a single dashboard. See aggregated MRR, route incoming leads to the nearest location automatically, compare bay utilization between sites, and roll up reporting for ownership. Each location keeps its own front-desk AI, customer database, and rep team — but you see everything in one place. Includes role-based access so location managers see their shop, you see the network.

Stop guessing where your margin actually comes from. VETRA's performance dashboards track bay utilization in real time (how many hours each lift is occupied vs. sitting idle), technician productivity (hours billed vs. hours clocked), average RO value by service type, and rolling 30-day P&L. The dashboards surface the questions you didn't know to ask: "Which mechanic is most efficient on European cars?" "What's my busiest day of the week?" "Are my Tuesday afternoons profitable or am I burning labor cost?"

The biggest growth lever most independent shops never pull is fleet business — rental car companies, delivery vans, local government, plumbing/HVAC contractor fleets. VETRA adds a dedicated fleet account portal where corporate customers can submit multiple vehicles at once, see consolidated invoices, set service authorization limits, and download fleet reports. Monthly net-30 billing built in. The shops that crack a single fleet account often double their revenue inside a quarter.

VETRA knows what you serviced, what vehicle, and when. We automatically text the customer at the right interval — 90 days for oil change, 30,000 miles for transmission service, every 6 months for inspection. Each SMS includes a one-tap booking link and a soft-quote based on the vehicle. Most shops who turn this on see a 15–25% increase in repeat visits within 60 days because they stop relying on customers to remember.

Distinct from multi-location chains: this is for owners who have purchased existing shops over time and may not have unified branding. You see each shop's individual P&L, lead flow, rep activity, and customer database — separately if you want, or aggregated if you prefer. Roll up financials for your accountant, compare performance between shops, or drill into a single location for a deep dive. Built for the small-portfolio operator who wants visibility without forcing uniformity.